El Corte Inglés Preciados: Adidas Terrex

At El Corte Inglés Preciados in Madrid, we have designed Spain’s only exclusive Adidas Terrex corner, dedicated to the brand’s high-performance outdoor line. Terrex is built for adventurers, those who thrive on hiking, climbing, mountain biking, and trail running.

Just as Adidas Terrex products are crafted to enhance outdoor experiences, our design concept is rooted in a deep respect for nature. We’ve integrated natural elements like plants and stones, alongside dynamic lighting and interactive lightboxes that simulate the transition from sunrise to sunset over breathtaking landscapes, creating an immersive, nature inspired shopping experience.

Moreover, every piece of furniture in the space is made from recyclable and eco-friendly materials, reinforcing our commitment to sustainability.